
When shaping and orienting your own particular logo for various sizing contexts, these will be your guiding lights. Versatility, scalability, balance and proportion are some of the basic principles of logo design that apply directly to logo size. To get an idea of how you can achieve this, start with your design fundamentals. Great logos will retain their integrity over any background and adapt to any size without losing clarity. A logo should adapt seamlessly in any context. In today’s digital age, your logo has to be ready for anything. Logos often have to be resized and reoriented when placed across websites, social media, merchandise, printed advertisements and so much more. In order to help you optimize your logo for every setting, we’ve put together the following guide on the common logo sizes and dimensions for social media, print and web.

These can shift around along with your logo’s content (the icon, slogan and company name) depending on the context. When we talk about logo sizes and dimensions, we are referring not only to the physical size but the shape and orientation of your logo. We’ll help you make sure your logo is size just right! Kool Kids Bedding logo by artwithashley. That’s why it’s important to plan ahead and consider each of the different logo sizes and logo dimensions early on in the design process. And in each of these scenarios, your logo must stay consistent and recognizable.

You might need to blow your logo up to the size of a billboard or shrink it down so that it fits within a URL bar.

Logos these days have to exist in more spaces than ever before.
